PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN PELANGGAN NEXTGROW BARBERSHOP DI DESA PANDEAN KECAMATAN DURENAN KABUPATEN TRENGGALEK
DOI:
https://doi.org/10.32670/ht.v2iSpesial%20Issues%203.1505Keywords:
Service Quality; Customer SatisfactionAbstract
The purpose of this study was to determine whether service quality has a
positive and significant impact on customer satisfaction Nextgrow Barbershop
in Pan-dean Village, Durenan District, Trenggalek Regency. The type of
research used is quantitative with an associative approach. The results of this
study are: (a). There is a partial influence between the independent variable
service quality (X) on customer satisfaction (Y), namely t hitung 5.996 > t tabel
1.674 which means signifi-cant. Then the contribution given is 41.8% and the
remaining 58.2% is influenced by other varia-bles. The conclusion is that there
is a partial effect on service quality (X) on customer satisfaction (Y) Nextgrow
Barbershop in Pandean Village, Durenan District, Trenggalek Regency with a
contri-bution of 41.8%.
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