SETYAWAN, A. R. T. Implementasi artificial intelligence marketing pada E-commerce : personalisasi konten rekomendasi serta dampaknya terhadap purchase intention. Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan, [S. l.], v. 4, n. 12, p. 5385–5392, 2022. DOI: 10.32670/fairvalue.v4i12.2039. Disponível em: https://journal.ikopin.ac.id/index.php/fairvalue/article/view/2039. Acesso em: 3 jul. 2024.