CHRISTIAN, A.; HIDAYAT, N. K. . The impact of media selection on advertising effectiveness an empirical study from the consumer behavior perspective . Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan, [S. l.], v. 4, n. 11, p. 4983–4991, 2022. DOI: 10.32670/fairvalue.v4i11.1857. Disponível em: https://journal.ikopin.ac.id/index.php/fairvalue/article/view/1857. Acesso em: 22 jul. 2024.