SYA’DIYAH, H. .; DWIRIDOTJAHJONO, J. . Pengaruh sales promotion cashback dan price discount terhadap perilaku impulse buying pengguna di situs belanja online tokopedia. Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan, [S. l.], v. 4, n. 10, p. 4538–4552, 2022. DOI: 10.32670/fairvalue.v4i10.1751. Disponível em: https://journal.ikopin.ac.id/index.php/fairvalue/article/view/1751. Acesso em: 22 jul. 2024.