Faktor-faktor yang mempengaruhi peningkatan minat masuk seminari

Article Sidebar

PDF
Issue
Vol. 5 No. 2 (2022): Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan
Published: Sep 25, 2022
Keywords:
School marketing Communication; Social Media; Interest in attending Seminary; Promotion; Student religiosity

Main Article Content

Ardianus Diri
Bina Nusantara University
La Mani
Bina Nusantara University
Rosiana S. Hasanah
Bina Nusantara University
Z. Hidayat
Bina Nusantara University

Abstract

Seminary is an educational place (dormitory and school) which is devoted to children who have the desire to become priests. These young people are nurtured by the teaching staff of the priests. This study aims to examine the influence of seminary promotion factors, student religiosity, social media and students' understanding of seminary so that they are interested in joining the seminary. Quantitative research was conducted using a survey method by distributing questionnaires to 100 generation Z students of SMP Panca Setya 2 Sintang from January 2021 to April 2021. The results showed that seminary promotion and social media had a significant effect on understanding and interest in seminary. However, student religiosity has no significant effect on interest in entering the seminary. Conclusion: Interest in entering seminary is influenced by seminary promotion, social media and students' understanding of seminary. Therefore seminaries need to increase promotion of seminary, social media and understanding of Generation Z students about seminary in an effort to increase student interest in entering seminary.

Article Details

How to Cite
Diri, A. ., Mani, L. ., S. Hasanah, R. ., & Hidayat, Z. . (2022). Faktor-faktor yang mempengaruhi peningkatan minat masuk seminari . Fair Value: Jurnal Ilmiah Akuntansi Dan Keuangan, 5(2), 982–988. https://doi.org/10.32670/fairvalue.v5i2.2344
Section
Articles

References

Akbar, M. I. U. D., Ahmad, B., Asif, M. H., & Siddiqui, S. A. (2020). Linking emotional brand attachment and sales promotion to post-purchase cognitive dissonance: The mediating role of impulse buying behavior. The Journal of Asian Finance, Economics and Business, 7(11), 367–379. https://doi.org/https://doi.org/10.13106/jafeb.2020.vol7.no11.367

Budiman, S. (2021). The effect of social media on brand image and brand loyalty in generation Y. The Journal of Asian Finance, Economics and Business, 8(3), 1339–1347. https://doi.org/https://doi.org/10.13106/jafeb.2021.vol8.no3.1339

Cilliers, E. J. (2017). The challenge of teaching generation Z. PEOPLE: International Journal of Social Sciences, 3(1), 188–198. https://doi.org/https://dx.doi.org/10.20319/pijss.2017.31.188198

Couper, M. P. (2017). New developments in survey data collection. Annual Review of Sociology, 43, 121–145. https://doi.org/https://doi.org/10.1146/annurev-soc-060116-053613

Das, S. C. (2016). Financial literacy among Indian millennial generation and their reflections on financial behaviour and attitude: An explanatory research. T Indian Journal He of Commerce, 69(4).

Golafshani, N. (2003). Understanding reliability and validity in qualitative research. The Qualitative Report, 8(4), 597–607.

Holdcroft, B. B. (2006). What is religiosity. Catholic Education: A Journal of Inquiry and Practice, 10(1).

Honea, H., & Dahl, D. W. (2005). The promotion affect scale: Defining the affective dimensions of promotion. Journal of Business Research, 58(4), 543–551.

Hooda, A., & Ankur, A. (2018). Acceptance of social media as a marketing tool: A quantitative study. Asian Journal of Business Environment, 8(3), 5–12. https://doi.org/https://doi.org/10.13106/eajbm.2018.vol8.no3.5

Mayfield III, T. D. (2011). A commander’s strategy for social media. ARMY EUROPE AND SEVENTH ARMY APO NEW YORK 09403.

Nabwegamu, J. (2019). A marketing guide for information resources and services in St. Mbaag’s major seminary Librrary, Ggaba. Makerere University.

Nifita, A. T., & Arisondha, E. (2018). Pengaruh media sosial terhadap minat berkunjung wisatawan di taman geopark Kabupaten Merangin. Jurnal Manajemen Terapan Dan Keuangan, 7(2), 169–180.

Ningsih, D. N., Hidayat, C. W., & Rusno, R. (2020). Pengaruh strategi promosi dan social media terhadap minat beli garskin yang dimediasi Word Of Mouth. Jurnal Riset Mahasiswa Manajemen, 6(1).

Persada, S. F., Miraja, B. A., & Nadlifatin, R. (2019). Understanding the generation Z behavior on D-Learning: A unified theory of acceptance and use of technology approach. International Journal of Emerging Technologies in Learning, 14(5). https://doi.org/https://doi.org/10.3991/ijet.v14i05.9993

Puriwat, W., & Tripopsakul, S. (2021). Customer engagement with digital social responsibility in social media: A case study of COVID-19 situation in Thailand. The Journal of Asian Finance, Economics and Business, 8(2), 475–483. https://doi.org/https://doi.org/10.13106/jafeb.2021.vol8.no2.0475

Rothfuss, C. (2021). Comparing generation Z and generation X: The struggles of teens following in the faith of their parents. Wisconsin Lutheran Seminary.

Saleh, C., Hayat, H., Sumartono, S., & Pratiwi, R. N. (2020). Moderating of religiosity on reward and engagement: Empirical study in Indonesia public service. The Journal of Asian Finance, Economics and Business, 7(6), 287–296. https://doi.org/https://doi.org/10.13106/jafeb.2020.vol7.no6.287

Salloum, S. A., Al-Emran, M., Habes, M., Alghizzawi, M., Ghani, M. A., & Shaalan, K. (2019). Understanding the impact of social media practices on e-learning systems acceptance. International Conference on Advanced Intelligent Systems and Informatics, 360–369. https://doi.org/https://doi.org/10.1007/978-3-030-31129-2_33

Saputri, K. Y., & Keristin, U. W. (2021). Pengaruh religiusitas, keadilan perpajakan, dan etika terhadap persepsi etika penggelapan pajak mahasiswa akuntansi dengan pemahaman pajak sebagai variabel intervening (Studi Pada Perguruan Tinggi Swasta Di Palembang). PUBLIKASI RISET MAHASISWA AKUNTANSI, 2(2), 105–120.

Sedgwick, P. (2013). Stratified cluster sampling. Bmj, 347.

Sianipar, M. (2019). Effect of product, price, location and tourism promotion of interest in visiting Lake Toba tourist attraction. Enrichment: Journal of Management, 9(2, May), 18–22.

Simbolon, S. (2018). Y-generation menjadi imam?: Pendidikan calon imam katolik di Indonesia dalam terang dekrit optatam totius. Empirisma: Jurnal Pemikiran Dan Kebudayaan Islam, 27(2).

Singh, A. S., & Masuku, M. B. (2014). Sampling techniques & determination of sample size in applied statistics research: An overview. International Journal of Economics, Commerce and Management, 2(11), 1–22.

Song, J.-G., & Oh, S.-G. (2014). Study on the Integrated SCM performance formation model through supplier development project and asset specificity. Journal of Distribution Science, 12(10), 85–97. https://doi.org/https://doi.org/10.15722/jds.12.10.201410.85

Stacks, D. W., Dodd, M., & Men, R. L. (2011). Public relations research and planning. The IABC Handbook of Organizational Communication: A Guide to Internal Communication, Public Relations, Marketing, and Leadership, 11, 287.

Sudarsono, H., Tumewang, Y. K., & Kholid, M. N. (2021). Customer adoption of Islamic banking services: empirical evidence from Indonesia. The Journal of Asian Finance, Economics and Business, 8(3), 1193–1204. https://doi.org/https://doi.org/10.13106/jafeb.2021.vol8.no3.1193

Suganda, U. K., Handayani, W. F., & Amalia, A. (2021). The effect of promotion and perception of the quality of advan smartphone products on purchase interest in the Dukomsel Store Bandung. Review of International Geographical Education Online, 11(6), 778–783.

Wang, S., Wang, J., Li, J., & Zhou, K. (2020). How and when does religiosity contribute to tourists’ intention to behave pro-environmentally in hotels? Journal of Sustainable Tourism, 28(8), 1120–1137. https://doi.org/https://doi.org/10.1080/09669582.2020.1724122