Rural tourism: Activities and challenges
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Abstract
Rural tourism is perceived to develop the tourism niche segment to reduce the
influence of mass tourism. To prevent the risk of natural damage, rural tourism
comes as a solution to improve the economy of rural areas and provide education,
mixed experiences and offers high levels of service. This study aims to explain the
activities of rural tourism that have been determined by the tourism office and the
challenges of their development. The ethnographic method is used to cluster
activities and problems related to tourism activities in the Rural Tourism area in
Lombok Timur. This type of research adopts a case study covering three zones;
marine zoning, mountain range zoning, and natural zoning (flat landscape). The
sampling technique used was random clustering sampling by selecting three
representatives from each sample cluster. The reasons supporting the selection of
this sample model are assumed that all samples have the same characteristics. The
data collection process was carried out by participant observation, document review,
semi-structured interviews, and field notes. All representational tourism activities
and development barriers in rural (Desa Wisata) areas are discussed.
Article Details
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