Pengaruh Digital Social Responsibility terhadap Peningkatan Purchase Intention Layanan Perbankan Pada Generasi Y: Tinjauan Social Exchange Theory. Coopetition : Jurnal Ilmiah Manajemen , [S. l.], v. 16, n. 3, p. 849–864, 2025. DOI: 10.32670/pkg4t906. Disponível em: https://journal.ikopin.ac.id/index.php/coopetition/article/view/5640. Acesso em: 24 oct. 2026.