Koaliansi : Cooperative Journal http://journal.ikopin.ac.id/index.php/aliansi Universitas Koperasi Indonesia en-US Koaliansi : Cooperative Journal 2810-0220 Tantangan dan Peluang Usaha pada Koperasi Sektor Perikanan: Studi Lapangan KUD Minasari Pangandaran http://journal.ikopin.ac.id/index.php/aliansi/article/view/5063 <p><em>The Minasari Koperasi Unit Desa (KUD) has an important role in helping local fishermen increase their income through increasing production capacity and productivity, expanding employment opportunities, and expanding the marketing reach of fishery products. However, in the process KUD Minasari faces several challenges and opportunities that can affect the sustainability and growth of its business. This research aims to analyze the challenges and opportunities faced by KUD Minasari, a fisheries cooperative in Pangandaran Regency. The method used is descriptive qualitative with a field study approach based on primary data obtained through visits, interviews and internal document review. KUD Minasari faces a number of challenges, such as dependence on one business unit, namely the Tempat Pelelangan Ikan (TPI), low technology adoption, and limited digital marketing. Less active member involvement and non-compliance with cooperative rules are also problems that result in slow development of cooperatives. This research also found opportunities for business diversification, increased use of technology, and market expansion through digital marketing strategies. By utilizing the potential of other business units, cooperatives can reduce the risk of dependence on TPI. </em></p> Adi Puspita Hermawan Christina Oktaviani Fikky Ardiansyah Gunawan Indra Praja Tri Agustina Copyright (c) 2025 Adi Puspita Hermawan, Christina Oktaviani, Fikky Ardiansyah, Gunawan Indra Praja, Tri Agustina https://creativecommons.org/licenses/by/4.0 2025-01-15 2025-01-15 4 2 83 92 10.32670/koaliansi.v4i2.5063 Koperasi Multipihak : Terobasan Baru dalam Pengembangan Koperasi Modern http://journal.ikopin.ac.id/index.php/aliansi/article/view/5064 <p style="text-align: justify; text-justify: inter-ideograph; margin: 0cm 18.95pt 6.0pt 14.2pt;"><em><span style="color: black;">Multiparty cooperatives are an innovation in cooperative management in Indonesia which was initiated through the Minister of Cooperatives and Small and Medium Enterprises Regulation Number 8 of 2021. This research aims to analyze the characteristics, benefits and challenges of this cooperative model in the context of the modern economy. The method used is normative juridical with a case study approach and literature analysis. The research results show that multy stakeholder cooperatives involve various stakeholders, including individuals, organizations, government, and the private sector, who collaborate to achieve common goals. This model not only increases product competitiveness but also strengthens social networks among members. However, challenges such as differences in interests and efficient management of resources need to be overcome to ensure the survival of cooperatives.</span></em></p> Dadan Hamdani Copyright (c) 2025 Dadan Hamdani https://creativecommons.org/licenses/by/4.0 2025-01-15 2025-01-15 4 2 93 96 10.32670/koaliansi.v4i2.5064 Analisis Strategi Pengembangan Usaha Pada Ukm Ecoprint Batik Dahon Di Kabupaten Pangandaran http://journal.ikopin.ac.id/index.php/aliansi/article/view/5065 <p><em>Business development in Indonesia can currently be said to be developing quite rapidly. Many young entrepreneurs or novice entrepreneurs can easily be found involved in various business sectors, both in the trade sector and in the service sector. This will of course really help improve the national economy significantly. Batik craftsmen in Parigi sub-district, Pangandaran district are one example. The potential for a batik business using natural resources is an update on the development of current fashion trends which are currently in demand by various groups. This is a promising business due to two main factors, namely 1) Unique and 2) Natural, without using chemical elements. Even though there are market opportunities with various advantages, ecoprint batik still faces various obstacles. The obstacle faced by UKM Ecoprint Batik Dahon in its development is that the strategy and business segmentation chosen by the business owner is still not segmented and well planned. Apart from that, there is still limited human resource competency in the Dahon Pangandaran batik ecoprint, where the majority of batik craftsmen are still limited to high school graduates. The aim of this research is to determine the company's strategy in developing business alternatives for Ecoprint Batik Dahon using SWOT analysis. This research is descriptive research with the support of qualitative data. Data collection techniques were obtained through observation or field surveys at UKM Ecoprint Batik Dahon. From the results of the SWOT analysis, five business development strategies were obtained, namely: 1) Expanding digital promotions by utilizing e-commerce platforms; 2) Collaborating with designers and fashion brands; 3) Product diversification by utilizing ecoprint in various categories; 4) Utilize training programs and assistance from the government; 5) Develop long-term development plans that are flexible and responsive to change.</em></p> Rudhi Ariyanto Setiyo Wahyudi Rasyid Rahmat Serly Marlina Warda Raudah Dandan Irawan Copyright (c) 2025 Rudhi Ariyanto Setiyo Wahyudi, Rasyid Rahmat, Serly Marlina, Warda Raudah, Dandan Irawan https://creativecommons.org/licenses/by/4.0 2025-01-15 2025-01-15 4 2 97 108 10.32670/koaliansi.v4i2.5065